by Alex K. | Feb 5, 2021 | Facebook Ads, Online Marketing, Social Media Marketing
It’s been a little over a week since Facebook announced the latest news feed change (Facebook Fumble) intended to surface more content from friends and less content from brands. In that time, it’s clear marketers are setting the groundwork for future news feed...
by Alex K. | Feb 5, 2021 | Content Marketing, Facebook Ads, Online Marketing, Social Media Marketing
Okay, it’s no secret that HUGE changes are underway with the Facebook News Feed and it’s important to adjust your strategy. Many are calling it the “Facebook Fumble” or “Facebook Zero”. On Jan. 24, 2018, I sent a comprehensive analysis of the coming changes to the...
by Alex K. | Feb 5, 2021 | Content Marketing, Online Marketing, Social Media Marketing
Establishing an effective social media strategy for your brand or business can be overwhelming, but you can simplify and improve your process by focusing on the key elements, and keeping them front of mind as you go about implementing your strategy. In this post,...
by Alex K. | Feb 4, 2021 | Facebook Ads, Online Marketing, Social Media Marketing
Imagine a platform where targeting customers based on life events and their exact locations is the norm. Showing ads to your competitor’s audiences as they chop and change between devices is a seamless affair. And it’s possible to pay just $0.01 for a video view and...
by Alex K. | Feb 4, 2021 | Content Marketing, Facebook Ads, Social Media Marketing
“What the heck happened??” I’m sure among many colorful statements, this is probably what you said when you found out that Facebook’s ever popular Power Editor went missing last week! Well, the good news is that we found it! The tough news is that the Power Editor and...
by Alex K. | Feb 4, 2021 | Online Marketing, Social Media Marketing, Social Network
Twitter’s new bookmarks option enables users to bookmark tweets that they want to save for later viewing, and is a great addition, since previously there was no easy way to save tweets for later reference other than “liking” them. Unlike “liked” tweets (see what I did...
